freethinking

Friday, 11 November 2011

John Lewis Christmas





After viewing the M&S christmas ad earlier this month, most were left tweeting 'was that it', and we felt that it was now all down to John Lewis to tinker with our festive hearts with another beautiful campaign and they have not let us down. The new £6 million campaign features a cover version of Please, Please, Please Let Me Get What I Want by Morrissey, performed by Slow Moving Millie and was created by Adam and Eve

We won't reveal too much but the beautiful twist gives those heart strings an almighty tug!

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As children we had the freedom of imagination and creativity with no boundaries. At school and as adults we are encouraged away from imagination and day dreaming, to think in a structured, process driven way. We disagree with this. We challenge this. Imagination and creativity are gifts that we are all given, and we can develop and encourage them, not throw them away. Free Thinking® is our approach to life, to creativity, to advertising campaigns, to graphic design. We challenge the way things are done, created, agreed, made. If you've got a post to share email us at info@createfreethinking.com. Visit our main site at www.partnerssmr.com