Monday, 4 July 2011

Johnnie Walker commemorative edition

Whiskey brand Johnnie Walker are working with agency LOVE to launch a new four story house in Shanghai to market their whiskey to Chinese consumers. As part of the launch, which aims to communicate the brand's history and heritage, LOVE have designed these commemorative edition bottles with Chinese style illustrations on white porcelain.

The house will include a copper sculpture of the distillery process and illustrations etched into the oak floors. The commemorative bottles have been created in a limited edition of 1,000. See more here.

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