Thursday, 7 July 2011

Marmite's 'hate cuisine' TV ad

Marmite have released a new phase of it's 'love/hate' ad campaign featuring Dave the snail and Geoff the frog. The new 'ha(u)te cuisine' ad positions Marmite as a no nonsense addition to bland meals.

Created by DDB, the ad features Dave and Geoff taking about their dislike for pretentious nonsense such as escargot and frogs' legs, preferring "spag boll ala Geoff".

The activity will run until the end of September across TV, digital channels and print, to direct consumers to a dedicated Facebook page. A recipe app and competition will also launch to coincide with the adverts.

To read more about the ads click here.

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