freethinking

Wednesday, 20 July 2011

Mind over matter: Alan Fletcher's the art of looking sideways


To mark the tenth anniversary of The art of looking sidewaysKemistry Gallery will be showcasing Alan's preparatory materials and original notes from the archive, as part of The London Design FestivalVisitors will have a unique, behind the scenes look at the making of one of the most highly regarded graphic designers of his generation.

The exhibition runs 25 August - 01 October. To find out more about Kemistry Gallery click here.

Watch the video below to gain more of an insight into the book.



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As children we had the freedom of imagination and creativity with no boundaries. At school and as adults we are encouraged away from imagination and day dreaming, to think in a structured, process driven way. We disagree with this. We challenge this. Imagination and creativity are gifts that we are all given, and we can develop and encourage them, not throw them away. Free Thinking® is our approach to life, to creativity, to advertising campaigns, to graphic design. We challenge the way things are done, created, agreed, made. If you've got a post to share email us at info@createfreethinking.com. Visit our main site at www.partnerssmr.com