MTV have created a new animation in the style of a flip book using balloons. Balloons were fastened onto a 200 meter long rail, and lined up via laser guide. "To achieve a moving picture effect, 10 balloons had to be popped per second, or 600 balloons per minute," creator - ParanoidBR director Dulcidio Caldeira - says. "It took nearly 24 straight hours to shoot the multiple takes needed." (Source CR Blog)
You can see the movie here.
Agency: Loducca Sao Paulo