freethinking

Tuesday 17 May 2011

Wim Crouwel - A Graphic Odyssey


On Wednesday I visited the Wim Crouwel exhibition at the Design Museum, and it was truly inspiring. 

The first floor has been opened up and painted white, making Crouwel's posters look amazing even from a distance. Wide white tables fill the room where work is carefully arranged. It all looks very simple, clean and ordered, representing the grids to which he designed and studied. 

The exhibition includes original sketches, posters, catalogues, and photographic archives of Crouwel's career and represents his "legacy and influence on contemporary graphic design".



On until 03 July 2011, this is a must see. You can buy tickets here.


Posted by Free Thinking® at 5/17/2011 01:10:00 am

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As children we had the freedom of imagination and creativity with no boundaries. At school and as adults we are encouraged away from imagination and day dreaming, to think in a structured, process driven way. We disagree with this. We challenge this. Imagination and creativity are gifts that we are all given, and we can develop and encourage them, not throw them away. Free Thinking® is our approach to life, to creativity, to advertising campaigns, to graphic design. We challenge the way things are done, created, agreed, made. If you've got a post to share email us at info@createfreethinking.com. Visit our main site at www.partnerssmr.com