If you hate looking at advertising everywhere you go, then Will Sherman is your man. He has devised an app that replaces adverts with a curated collection of original street art, as long as you don't mind constantly looking through your phone or iPad screen that is.
The Augmented Reality Advertising Takeover is an initiative aimed at democratising public visual space through the use of augmented reality technology. The app is currently in beta testing, but will be able to transform posters and billboards in New York's Times Square into original artworks.
Check out the Public Ad Campaign website for updates and videos.
The Augmented Reality Advertising Takeover is an initiative aimed at democratising public visual space through the use of augmented reality technology. The app is currently in beta testing, but will be able to transform posters and billboards in New York's Times Square into original artworks.
Check out the Public Ad Campaign website for updates and videos.
Posts
No comments:
Post a Comment